Search Engine Journal discussed the issues surrounding Strategic Domain Name Registrations. Is it a waste of money? Does it perform for your business?
"Strategically buying domain names to prevent customer confusion and to protect earnings and site traffic is a sound approach to purchasing domains. The criticism of defensive domain registration that it’s a waste of money holds some truth because some people may spend loads of money registering domains that no squatter or competing business would ever register."
Tuesday, April 28, 2020